Collection: New Arrivals
Say hello to what's new! From cozy-chic clothing and precious baby finds to fresh home accents and giftable goodies, this is where the newest Southern&Co treasures land first. Don't wait-our faves go fast!
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Serve Chilled Bubbly Brightening Hydrogel Mask | Patchology
Regular price $11.95 USDRegular priceUnit price / perSale price $11.95 USD -
Serve Chill Rose | Patchology
Regular price $11.95 USDRegular priceUnit price / perSale price $11.95 USD -
Very G Aman Tooled Sneakers
Regular price $49.95 USDRegular priceUnit price / perSale price $49.95 USD -
The Tackle Bag in Lures
Regular price $46.95 USDRegular priceUnit price / perSale price $46.95 USD -
The Nap Mat | Pink & White Stripe
Regular price $89.95 USDRegular priceUnit price / perSale price $89.95 USD -
The Nap Mat | Mallards | Personalized
Regular price $89.95 USDRegular priceUnit price / perSale price $89.95 USD -
The Go Bag | Blue Stripe
Regular price $24.95 USDRegular priceUnit price / perSale price $24.95 USD -
The Go Bag | Pink Stripe
Regular price $24.95 USDRegular priceUnit price / perSale price $24.95 USD -
The Go Bag | Flies
Regular price $24.95 USDRegular priceUnit price / perSale price $24.95 USD -
The Go Bag | Mallards
Regular price $24.95 USDRegular priceUnit price / perSale price $24.95 USD -
The Go Bag | Ditsy Floral
Regular price $24.95 USDRegular priceUnit price / perSale price $24.95 USD -
The Backpack in Blue Stripe | Large
Regular price $46.95 USDRegular priceUnit price / perSale price $46.95 USD -
The Backpack in Pink Stripe | Large
Regular price $46.95 USDRegular priceUnit price / perSale price $46.95 USD -
The Backpack Small in Ditsy Floral
Regular price $39.95 USDRegular priceUnit price / perSale price $39.95 USD -
The Backpack in Mallards
Regular price $46.95 USDRegular priceUnit price / perSale price $46.95 USD -
The Backpack in Flies
Regular price $46.95 USDRegular priceUnit price / perSale price $46.95 USD